fix: Allow passing pgoprofile via the command line (#4580)

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**What type of PR is this?**

Bug fix

**What does this PR do? Why is it needed?**
Currently pgoprofile can be only set via BUILD files.
'--@io_bazel_rules_go//go/config:pgoprofile' will fail.

**Which issues(s) does this PR fix?**
Allow passing --@io_bazel_rules_go//go/config:pgoprofile thourgh command
line

Fixes #4226

**Other notes for review**

Co-authored-by: zhanning.lu <zhanning.lu@bytedance.com>